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HISTORY OF MEDIA

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  In 2010, Americans could turn on their television and find 24-hour news channels as well as music videos, nature documentaries, and reality shows about everything from hoarders to fashion models. That’s not to mention movies available on demand from cable providers or television and video available online for streaming or downloading. Half of U.S. households receive a daily newspaper, and the average person holds 1.9 magazine subscriptions (State of the Media, 2004) (Bilton, 2007). A University of California, San Diego study claimed that U.S. households consumed a total of approximately 3.6 zettabytes of information in 2008—the digital equivalent of a 7-foot high stack of books covering the entire United States—a 350 percent increase since 1980 (Ramsey, 2009). Americans are exposed to media in taxicabs and buses, in classrooms and doctors’ offices, on highways, and in airplanes. We can begin to orient ourselves in the information cloud through parsing what roles the media fills in so
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MEDIA AND INFORMATION LITERACY

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  Media and Information Literacy (MIL), defined as the ability to access, analyze, and create media, is a prerequisite for citizens to realize their rights to freedom of information and expression. A rights-based approach is pursued to define MIL in general, and Digital Media and Information Literacy (DMIL) in particular. Different projects initiated by DW Akademie are drawn on to show the importance of the aspects of creation and engagement. They illustrate that various stakeholders need to be involved so that citizens can critically access, use, and participate in the flow of information on a broad scale. Media development supports MIL projects because they help people make their own choices and realize their human rights. To achieve this, MIL projects may include training and skill-oriented workshops. But they need to work on other levels, too, and support structural reforms on behalf of informed and active citizens.  
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